An attractive logo serves tons of purposes in the digital world of businesses. It can help you share the right message with your target audience/viewers.

If you focus on logo designing and create the perfect logo, you can easily convert potential customers into loyal customers. Today you can use modern online logo maker applications to create the most appealing designs.

Today people are interested in seeing visual content and well-designed logos, and for this very reason, we would suggest you use a free logo maker android app by CA that you can easily find on Google Play. Using the logo creator, you can easily save a lot of your time and money!

Still, we would like you to go through the essential tips before you start using an online logo maker app for this purpose.

Powerful Tips to create effective logo designs!

You would find hundreds of tech tips and suggestions that would help you create the most effective logos on the web, but most of them would waste your time, so we would recommend you guys to read the effective and reliable ones stated in this post.

  1. Know the brand from the inside out!

When you are creating a logo, you must first make sure that you are familiar with the brand and its services. You need to have a clear perspective and understanding of the mission statement and goals of the brand. It would be great if you also focused on the brand’s ideology to design the logo that compliments it. If you are making the logo for your brand, you must make sure that you pick the elements that complement your brand’s services and niche.

  1. An impression is especially important!

You must know that the logo is the first impression of your brand on your potential customers. If your logo is not designed well, then you cannot attract customers to your brand. To create a positive impression on your customers’ minds, you must make sure that your logo is unique & of good quality. You don’t have to pick the designs used by your competition. Rather you have to make sure that you design better logos than your competition if you want to steal the attention of the users/audience.

  1. Use the right colors!

You must choose the right colors when it comes to setting a logo. Colors play an important role in portraying your brand message, and so you must choose the right ones. Every color has its own identity & personality, so you must use the colors to compliment the niche you are working on. Some of the emotions that different colors evoke are listed below:

  • White color shows purity.
  • Black evokes elegance.
  • Purple color is usually used to show royalty.
  • Blue personalized calamity.
  • Green shows nature and is mostly used for food brands.
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There is a science and meaning behind every color, and so you should learn about it before using a free logo maker app.

  1. Pick the fonts carefully

The text of the statement on the logo should be very much clear. We have seen many logos having a great design but blurry texts and illogical font styles. You must know that today a user on the web or a potential customer only spends two to three seconds seeing a logo, and if you want to capture their attention, you only have two seconds. To make sure you cash the customers, you must make sure that you add a good-looking logo design. The text on the logo must be simple, clear, and child-friendly.

  1. Choose the right type of logo

Logos are of different types, so you must make sure that you make the right choice when designing yours. The three basic types of logos include textual logos, symbolic logos, and the combination of both. You can go through different brands and see what they are using types of logos. The most common example of symbolic logos is the one by Apple. Textual logo examples would include Adidas. Many brands use both text and graphics, and some of the common examples are Pizza Hut and Burger King.

  1. Keep the logo simple

The logo design should be simple as soup. We have seen many brands go for complex logo designs to attract customers. Instead of gaining attention, we have seen this technique backfire. We would always suggest you go for simplicity when it comes to logo designs. The simple logo designs would always attract customers and would make them loyal.

  1. Make the logo scalable

When designing a logo from scratch or using the online logo maker applications, we would suggest you make the logo scalable as you must use it on different platforms. The logo design should be adjustable to the platform, especially on mobile phones.

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Does social media make you feel anxious or depressed? Do you feel trapped by your various social media accounts, but also unable to stop scrolling? If you plan on staying online, you need to learn how to use social media in a positive way. It's not as easy as "positivity influencers" make it look! We're here to offer you some advice on how to use social media effectively. Read on to learn more. Choose Who You Follow One of the best things that you can do when it comes to figuring out how to use social media effectively is to be more particular about who you choose to follow. Too many social media newbies get hung up on the Explore page and popular influencers. They may follow anyone who looks cool, anyone who's popular, celebrities, and even anyone who chooses to follow their own accounts. You'll discover that, by being more selective about who you follow, you'll feel a lot better about the content that you're seeing and your overall social media experience. Here are a few examples of what to follow (and what not to follow). Follow Healthy Content Many people love following healthy and mindful content on apps like Instagram and TikTok. These accounts break down mental and physical health concepts in easy-to-digest ways and guides (here's a guide to Instagram guides for more info). There's an account for every type of health. Whether you're trying to get into a new sport, you're working on flexibility, you're managing a chronic illness, or you're trying to improve your mindfulness and mental health, these accounts will work for you. In other words, you want to follow accounts that can help you grow as a person, instead of accounts that will drag you down and make you anxious. Follow Friends and Loved Ones It's also a great idea to follow people that make you happy, like friends and loved ones. Don't go around following everyone you've ever met unless you're using social media to network, but your friends and loved ones will improve your feed. You want to see all of the nice things that your friends are doing and making. Isn't that more important than seeing what a celebrity or influencer is doing? You don't even know them! Remember, social media is supposed to be social. Why follow people that you wouldn't ever want to socialize with in real life? Follow Hobbies and Passions When you're looking for less personalized things and people to follow, look to your passions for inspiration. There are online communities for every hobby, career, and passion! Are you an artist? Follow a variety of other artists online to get some inspiration! If you love jewelry, follow a variety of jewelry makers. The internet is full of authors, athletes, crafters, and more. Regardless of what you're interested in, there's a community of other people who want to share that with you. Unfollow Accounts That Make You Feel Insecure One of the worst things about social media is that it can cause insecurity, anxiety, and even depression among people who use it. Many people struggle with unhealthy relationships with social media platforms. They develop parasocial relationships and suffer from the struggles of comparison. Are you following accounts that make you feel insecure? If you follow people with your "dream bodies," "dream relationships," "dream jobs," and so on, consider either muting them for the time being or finally pressing that "unfollow" button once and for all (or at least until you're in a better state of mind). It's tempting to follow beautiful and successful people, and you might find them inspirational. If they're doing you more harm than good, though, it's time to let them go. Ignore FOMO Do you experience FOMO? FOMO is the "fear of missing out," and it's something that social media has exacerbated. Many people are discovering that they have a lot of anxiety about the things that they're not doing because they see so many other people doing them. Are the people that you follow buying new houses? Graduating from school? Getting great new jobs? That's awesome for them! But your life path is different. There's no one exact timeline for success and progress, but your inner FOMO doesn't allow you to internalize that. Instead of scrolling mindlessly thinking "why isn't that me?", think of all of the things that you can do and that you're accomplishing. Disconnect From Time to Time If you want to be able to use social media in a healthy way, the key is knowing when you have to consider disconnecting. Constant social media use isn't healthy, and it might be causing you to further isolate yourself instead of allowing you to stay connected. Do you feel like social media is getting in the way of your real life and responsibilities? Do you feel like it's making you anxious or taking up too much of your mental energy? Disconnect. Log out and even consider deactivating your accounts. Turn off all of your notifications and let yourself step away from the apps. This is going to seem extreme to someone who's already too entrenched in social media culture. That said, it's one of the best things that you can do for your mental health if you struggle with social media anxiety or even internet addiction. When you disconnect, try to do some things that you enjoy. Get outside, hang out with friends in the real world, and make some memories (that aren't for social media likes). Remember, not everything needs to be posted online. Enjoy your life without feeling constrained to what looks good on a social media post. Consider Going Private If you're running a personal account and not a business account, it might benefit you to go private (even if it's temporary privacy). So why bother? Too many people get overwhelmed by the idea that other people are looking at what they post. This may limit their posts or cause them to post things that should likely remain private. When you only let friends and family members see your account, you might feel more relaxed about the things that you do and post online. This doesn't have to be permanent. Going private is a great alternative to completely shutting down your account, especially if you use it for networking purposes or it's your primary way of communicating with international friends. If you don't want to make your main account private, consider setting up a second private account where you post your personal or "less polished" photos. This may help you relax more about your posting habits, and it creates a great place to store memories that you don't feel like showing off to the world. Ignore Likes and Follows Do you get hung up on the engagement that your posts get? That's common. Many people spend too much time agonizing over every last like, comment, and follow that they get on their account. This isn't healthy. When we get this kind of engagement, it causes a dopamine release in our brains. This makes this engagement addictive. You'll post more and more content. Trying to get these likes and comments, and not getting them may make you feel like you're doing something wrong. If your livelihood doesn't depend on your social media posts, consider turning off notifications so that your likes, comments, and follows aren't as obvious to you. You don't need to see them if you're not seriously tracking engagement for business purposes. If you post something that people don't like, don't worry about it. It isn't for them. It's for you. Remember The Reality Social media, especially on a large scale with celebrities and influencers, doesn't mirror reality all the time. People are only showing off the best and brightest parts of their lives. Even "authentic" social media posts tend to be veiled in some form of positivity or be "prettier" than real life. Always remember that everyone has ups and downs, even the people that you're following online. Of course, someone will be happier to show off their achievements than their mistakes! When you keep this in mind, you'll have an easier time forming a healthy relationship with social media. That's How to Use Social Media (The Positive Way) If you want to be part of the online ecosystem, social media is a must-have in 2021. If you must use it, make sure that you know how to use social media in a way that isn't harmful to your mental health. Make sure that you're able to disconnect from the things that cause you anxiety, and try to follow accounts that make you feel happy and inspired. You control your relationship with social media! For more helpful articles about tech and more, visit the rest of our site.
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